Description
The author conducted ethnolinguistic fieldwork at Zuni Pueblo, New Mexico, focussed on the folk semantics, linguistic composition and reported situational use of Zuni relational terminology. A social semiotic analysis relates these ethnolinguistic data to a revisionist, cultural model of Zuni social organization. Rather than a situation of wholesale cultural and linguistic loss due to acculturative influences such as Kroeber had asserted in 1917, this study finds a high degree of persistence in traditional patterns of Zuni social integration as reflected in the contemporary meanings and use of Zuni relational terminology.





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