Availability: In Stock

La Traduccin de la Persuasin Publicitaria

SKU: PMRT.GEN.9145.04966

$406.85

Publisher: The Edwin Mellen Press
Number of Pages: 660
ISBN-13: 9780773449145
Publication Date: 2008
Condition: New

50 in stock

Description

An interdisciplinary approach examining the goal of persuasion and the connection between the visual and the textual across languages, by analyzing issues in the translation of advertising between Spanish and English through the lenses of Psychoanalysis, Semiotics, Neurolinguistics and Comparative Rhetoric. In Spanish.

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